Farmers and agriculture companies now have an amazing opportunity to use digital marketing services to reach more customers and boost sales. With more people shopping online and using the internet to research products, having an online presence is essential in 2023. This is where Marketer can help! Our digital marketing agency specializes in campaigns for agriculture and farm-based businesses. We understand the unique needs of the agriculture sector and have the expertise to help companies promote their products, connect with consumers, and sell online.
Boost Your Agribusiness Online with Marketer’s Digital Marketing Services
Attention Farmers and Agri-Business Owners:
You Work Hard to Produce Amazing Products. Let Marketer Help You Sell Them Online!
Marketer provides cutting-edge digital marketing services tailored for agriculture companies. Our team of experts specializes in helping farms and agriculturally-focused brands build awareness, connect with more customers, and drive sales through online channels.
With Marketer, you get powerful services like website design, search optimization, social media management, pay-per-click ads, and email marketing. We craft targeted campaigns using compelling content that engages your audience.
We intimately understand agriculture and the nuances of promoting products like produce, livestock, equipment, and agritourism activities. Marketer has proven success helping farms across North America boost their brand and sales online.
Sell more cows, eggs, wine, organic vegetables, honey, jam, plants, and everything else you produce! Schedule a free consultation today to learn how Marketer can cost-effectively market your agricultural products and services online.
Importance of Digital Marketing for Agriculture
Just a decade ago, digital marketing was seen as something mainly reserved for consumer brands and retailers. But now, it has become crucial for companies across all industries, including agriculture. Here are some key reasons why digital marketing matters today:
- Increase awareness – Online platforms allow farms to showcase their products and tell their brand’s story to vastly larger audiences. This builds awareness and recognition.
- Connect to consumers – Social media gives farms a direct line of communication to interact with potential or existing customers. Quicker feedback and engagement.
- Sell online – Websites with ecommerce capabilities make it possible to sell produce, meats, dairy and other products directly to consumers anywhere.
- Access metrics – Digital marketing provides data and analytics to track results. Farmers can see what content and tactics perform best.
- Compete with large brands – A strong digital strategy helps small farms compete against massive food and beverage corporations with big marketing budgets.
In today’s digital age, agriculture businesses that don’t adapt to use online and mobile marketing will struggle to stay relevant. Marketer provides the expertise to help farms and ag companies thrive in the digital marketplace.
Digital Marketing Services Offered by Marketer
Marketer has over a decade of experience running successful digital marketing and advertising campaigns for agriculture clients. We are Google certified professionals. Our services are tailored to the unique needs and goals of each farm or agricultural brand we work with. Here are the key services we offer:
Websites Design and Development
An optimized website is the foundation of any digital marketing strategy. At Marketer, we build custom websites designed specifically for agriculture companies and products.
Our web design process includes:
- Planning the structure and layout for an easy user experience
- Optimizing for mobile responsiveness
- Integrating stunning visuals of your farm/products
- Building in ecommerce functionality as needed
- Optimizing site speed and technical SEO elements for search visibility
We focus on creating websites that highlight your products in an engaging way while making it easy for visitors to find info and purchase items.
Social Media Management
Social platforms like Facebook, Instagram and Twitter are extremely effective for agriculture marketing. Marketer can create and manage your social media presence to:
- Promote your farm brand and tell its story
- Run targeted social media ads to reach more buyers
- Connect directly with potential customers and build relationships
- Share content like photos, videos, blog posts
- Respond to comments, questions and interactions
We handle all your posting, content creation, paid ads, and monitoring for consistent social media marketing.
Search Engine Optimization
High search engine rankings are vital for driving site traffic. Marketer follows best SEO practices to improve your search visibility such as:
- Conducting keyword research to identify terms and topics to optimize for.
- Updating site content to include keywords in a natural way.
- Improving page speed and site architecture for better crawling.
- Generating backlinks from relevant external sites to build domain authority.
- Local SEO tactics to rank better in location-based searches.
- Monitoring rankings and tweaking efforts to maintain top positions.
Our optimization efforts help you get found more easily in search results for Searches related to your products, services and local area.
PPC ads placed on search engines like Google and Bing put your brand and offerings in front of people at the exact moment they are searching for them. Our team sets up and manages targeted PPC campaigns across:
- Google Ads – For reaching people searching with relevant keywords.
- Google Shopping – For displaying product listings in search results.
- Microsoft Advertising – To target Bing search users.
- Facebook & Instagram ads – To reach targeted demographics.
We optimize ads for conversions by analyzing data and making improvements over time. PPC expands your digital reach and brings in sales.
Email newsletters, announcements and promotions are a simple yet powerful digital marketing channel. Marketer will:
- Build an email list by capturing leads from your site and social channels.
- Create templates designed for agriculture businesses.
- Craft targeted email content about products, events, offers, etc.
- Automate email sequences to nurture leads over time.
- Track open rates, clicks, and purchases generated.
Email keeps you connected with both existing and potential new customers.
Analytics and Reporting
We track all key metrics across each marketing channel and provide performance reports including:
- Website traffic
- Sales and leads generated
- Rankings and visibility
- Social media engagement
- Email performance
- Return on ad spend
Regular reporting allows us to refine campaigns and demonstrate the value digital marketing delivers.
Marketer has done extensive work with all types of agriculture companies including:
- Dairy farms
- Cattle ranches
- Poultry and egg producers
- Row crop growers
- Organic farmers
- Wineries and vineyards
- Riding stables
- Farm equipment companies
Our customized digital marketing solutions help any type of agriculture business increase brand exposure, traffic, leads and sales online.
Here are just a couple examples of the results we have achieved for ag industry clients:
Wyoming Grass Fed Beef – We managed SEO and PPC campaigns that increased site traffic by 220% and online sales by 190%. Their products now rank at the top of Google for searches related to Wyoming grass-fed cattle farms.
Lakeview Vineyard – Our social media management helped this small vineyard quadruple its Facebook following and Instagram engagement in just 8 months. They gained wider reach to promote their grapes, wines and tasting room.
Get a Free Digital Marketing Consultation
We invite any agriculture business interested in the benefits of digital marketing to contact Marketer for a free consultation. We’ll review your current marketing efforts, goals and challenges. Then we’ll provide expert recommendations tailored to your needs.
You can email us at email@example.com to schedule a consultation and get started amplifying your success online.
Marketer has the proven capability to help farms and agriculture companies succeed in today’s digital marketplace. We stay on top of the latest marketing trends and tools while also understanding the unique needs of the agriculture sector. Contact us today to learn more about how we can help your business grow online.